First we look at user research and competitive analysis across industries. Then we’ll sit down with you to define the long-term goals, things that might get in the way, and agree together on what the first concept of our market solution might be.
Users can’t give feedback on a pitch deck, our next step in the process is to make that idea tangible giving our teams context and the ability to test your product with real users.
We want to rapidly develop an early version of our product and ship this to real users. This allows us to incorporate real metrics, generate traction, and identify features users really want.
We’ve got to double down on the successful elements of our minimum viable product, then listen to users and add the iterations they’ve told us will make the product better.
When we scale we need to ensure user retention, mechanics for natural growth, and spend a lot of time on reliability engineering. Now we’ll define KPI’s and take the product to the next level.