UX Design

Make things simple. Reach your business goals and delight your users.

Lucky Duck is UX design agency who specialise in building innovative, delightful and user-centric digital experiences.
Our team ideate, design, build, and grow websites and apps that are beautiful, easy to use, and deliver great results.
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Good UX is good business
UX design is about making complex things simple.
Industry leaders like Amazon, Apple, and UBER have disrupted their entire sectors with their use of innovative user experience design.
Forester’s 2018 Research shows that, on average, every dollar invested in UX brings 100 dollars in return. That’s an almost unprecedented ROI of 9,900 percent.
Trusted By
Problems Good UX Design Solves
A user-centric design should be at the forefront of any digital product or website. Whether launching a new product or refining an existing one. Our user experience design team can help you build better products and delight your customers.
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Our UX design projects can
  • Ideate and prototype innovative new products
  • Optimise conversion rates
  • Reduce user churn and increase customer satisfaction
  • Refine existing products into delightful experiences
  • Reduce acquisition costs and increase retention

Quick. Quality. Stress free. There is trust that this design-conscious outfit build my website with the same attention to detail as when building their own. Double decent.

Max Adamski
Co-founder at Jigtalk

Supportive, creative and flexible. True to their word, they significantly improved our website within budget and to a very tight schedule. Highly recommended.

Steven Binnion
Founder at WIRL
UX design
Our service is built on four pillars of excellence
we deliver to our clients.


Innovation rarely is about creating something entirely new, it’s a process of finetuning and modernising an out of date product or industry.

Through a thorough process of analysis of competitors, industry leaders, and silicon valley startups we create detailed customer personas for your business so we are targeting your message to the optimal prospects.

UX Design

We focus on optimising the user journey and user interface to maximise conversion rate, increase user retention, and align creativity with the project business goals.

Following our research phase, we start with simple sketching and low fidelity wireframes. These are quickly turned into interactive prototypes; effeciently using space and prioritising intuitive content display.

UI Design

Here we aim to create an emotional impact for your users via the visual elements of your project. With our detailed understanding of user psychology, we develop intuitive design principles to promote specific behaviours and create a frictionless experience for your users.

Our designers will create high-fidelity motion compositions and animations so the developers know exactly how your website or app will interact.

Design Thinking

We always start our projects with face-to-face design thinking and collaboration workshops. We find it best to step away from the screen and come together with our clients in person so our goals are aligned.

Rapid testing and iterations play a major part in making sure we move seamlessly into the build phase giving you total confidence that our solutions will deliver.

UX Design
UI Design
Design Thinking
A different way of doing things.
We’ve torn up the traditional agency play book. Using discovery exercises, an agile workflow, user testing, and rock solid development standards we deliver success for all of our projects.
Ask us how
See our process
Let’s get to work.
Have an unsolvable problem or audacious idea?
We’d love to hear about it.
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We bring ideas
to life.
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UX Design


Featured Work
Designing and building a gifting platform for millenials.
Lucky Duck | Leeds
Lucky Duck, The Leeming Building, Vicar Lane, LS2 7JF
Lucky Duck | London
Coming soon!
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